Indonesia is a beautiful country, it has many good things but we cannot sell this good image of Indonesia because the foreign countries already have bad images about Indonesia. Bodieono, Vice President of Indonesia, said the perception and image of the nation has a broad impact on the national economy, both in the fields of investment and tourism. Foreign investors believe to invest in Indonesia is also not solely due to good business potential in Indonesia, but also about perceptions and beliefs, he said. “Investing is ultimately a matter of image and perception. Also in the tourism industry, but it cannot work if its image badly affected by many travel warning or a travel advisory, “he explained. Government has not put the profession of public relations in a strategic position as the vanguard in improving the image of Indonesia.

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Vice President Boediono, the vice president of Indonesia, asking the public relations to maintain Indonesia’s image in the global arena to improve perceptions about the condition of the country. Boediono said that there is a huge distance on perception of foreign nationals against Indonesia with the fact that happened on the field, so that Indonesia’s image in international eyes is having a better image. “I am very concerned that many of the perception that comes from overseas do not fit the actual conditions. This is partly because we are not good salesman. We have not sold well on the image of Indonesia to the outside, “he said when he was opening the National Convention held by Public Relation Society of Indonesia, today. Boediono asked about 3,000 members that involved in selling the image of the Indonesian nation in the international arena to improve perceptions about the condition of the country.

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